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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~subject:"Consumer behaviour"
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
International journal of electronic commerce : IJEC
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Institut für Wirtschaftswissenschaften der Technischen Universität Braunschweig
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
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Affective images, emotion regulation and bidding behavior : an experiment on the influence of competition and community emotions in internet auctions
Adam, Marc Thomas Philipp
;
Astor, Philipp J.
;
Krämer, Jan
- In:
Journal of interactive marketing : a quarterly …
35
(
2016
),
pp. 56-69
Persistent link: https://www.econbiz.de/10011537944
Saved in:
2
The effects of reference prices on bidding behavior in interactive pricing mechanisms
Wolk, Agnieszka
;
Spann, Martin
- In:
Journal of interactive marketing : a quarterly …
22
(
2008
)
4
,
pp. 2-18
Persistent link: https://www.econbiz.de/10003795383
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