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~isPartOf:"Journal of international business studies : JIBS ; an official journal of the Academy of International Business"
~person:"Finnegan, Carol A."
~subject:"Brand management"
~subject:"Internationales Marketing"
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Finnegan, Carol A.
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Data equivalence in cross-cultural international business research : assessment and guidelines
Hult, G. Tomas M.
;
Ketchen, David J.
;
Griffith, David A.
; …
- In:
Journal of international business studies : JIBS ; an …
39
(
2008
)
6
,
pp. 1027-1044
Persistent link: https://www.econbiz.de/10003756778
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