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~isPartOf:"Journal of international consumer marketing"
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Search: subject:"Consumer behaviour"
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Consumer behaviour
312
Konsumentenverhalten
312
Brand image
70
Markenimage
70
Brand management
56
Markenführung
56
Cultural identity
47
Kulturelle Identität
47
Designation of origin
43
Herkunftsbezeichnung
43
China
42
National culture
33
Nationalkultur
33
USA
33
United States
33
Brand
29
Markenartikel
29
Comparison
28
Vergleich
28
India
26
Indien
26
Online retailing
25
Online-Handel
25
International marketing
23
Internationales Marketing
23
Luxury goods
22
Luxusgüter
22
Advertising effects
21
Werbewirkung
21
Social Web
20
Social web
20
Advertising
19
Beziehungsmarketing
19
Internet marketing
19
Online-Marketing
19
Relationship marketing
19
Werbung
19
purchase intention
15
Rules of origin
14
South Korea
14
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Undetermined
187
Free
9
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Article
311
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2
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Article in journal
312
Aufsatz in Zeitschrift
312
Collection of articles of several authors
1
Sammelwerk
1
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English
312
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1
Author
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Khare, Arpita
7
Phau, Ian
4
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Chikweche, Tendai
3
Fazli-Salehi, Reza
3
Gavish, Yossi
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Madadi, Rozbeh
3
Meng, Juan
3
Segev, Sigal
3
Sharma, Piyush
3
Shoham, Aviv
3
Allan, David
2
Anand, Sandip
2
Basfirinci, Cigdem
2
Calantone, Roger J.
2
Chandrasekara, Ruwangi
2
Clark, Ronald A.
2
Cude, Brenda J.
2
Ertz, Myriam
2
Gupta, Shruti
2
Haytko, Diana L.
2
Hermans, Charles M.
2
Hornikx, Jos
2
Kang, Inwon
2
Koo, Jakyung
2
Lee, Kaman
2
Lee, Wei-Na
2
Legohérel, Patrick
2
Manrai, Ajay K.
2
Matharu, Gurmeet Kaur
2
McIntyre, John R.
2
Messner, Wolfgang
2
Meurs, Frank van
2
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Published in...
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Journal of international consumer marketing
Journal of retailing and consumer services
1,931
Journal of business research : JBR
1,897
International journal of consumer studies
759
International journal of hospitality management
723
Psychology & marketing
652
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
499
Working paper / National Bureau of Economic Research, Inc.
432
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European journal of marketing : EJM
348
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
SpringerLink / Bücher
343
Management science : journal of the Institute for Operations Research and the Management Sciences
326
Journal of travel and tourism marketing
312
Journal of marketing management : MM
307
Journal of retailing
303
Journal of marketing communications
296
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Cogent business & management
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Journal of marketing
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
The international review of retail, distribution and consumer research
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
243
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ECONIS (ZBW)
312
USB Cologne (EcoSocSci)
1
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91
Does brand equity always work? : a study of the moderating effect of justice perceptions and consumer attribution towards Chinese consumers
Lee, Joseph Lok-Man
;
Siu, Noel Yee-Man
;
Zhang, Tracy …
- In:
Journal of international consumer marketing
32
(
2020
)
1
,
pp. 69-81
Persistent link: https://www.econbiz.de/10012200800
Saved in:
92
Gender and differences in materialism, power, risk aversion, self-consciousness, and social comparison
Keech, Jessica
;
Papakroni, Jorida
;
Podoshen, Jeffrey S.
- In:
Journal of international consumer marketing
32
(
2020
)
2
,
pp. 83-93
Persistent link: https://www.econbiz.de/10012200801
Saved in:
93
Made in my village : exploring country of origin effects and bi-national products across cohorts in Ukraine
Sobolev, Victoria
;
Nelson, Michelle R.
- In:
Journal of international consumer marketing
32
(
2020
)
2
,
pp. 94-114
Persistent link: https://www.econbiz.de/10012200802
Saved in:
94
National stereotypes as antecedents of country-of-origin image : the role of the stereotype content model
Motsi, Terence
;
Park, Ji Eun
- In:
Journal of international consumer marketing
32
(
2020
)
2
,
pp. 115-127
Persistent link: https://www.econbiz.de/10012200803
Saved in:
95
The interplay between brand globalness and localness for iconic global and local brands in the transitioning Chinese market
Liu, Yu
;
Tsai, Wanhsiu Sunny
;
Tao, Weiting
- In:
Journal of international consumer marketing
32
(
2020
)
2
,
pp. 128-145
Persistent link: https://www.econbiz.de/10012200809
Saved in:
96
Engagement in the online brand community : impacts of cultural traits
Long Hoang Le
;
Duong, Giang Huong
- In:
Journal of international consumer marketing
32
(
2020
)
2
,
pp. 146-158
Persistent link: https://www.econbiz.de/10012200812
Saved in:
97
The effect of culture on the perception of product packaging : a multimethod cross-cultural study
Ploom, Kerli
;
Pentus, Kristian
;
Kuusik, Andres
; …
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 163-177
Persistent link: https://www.econbiz.de/10012259373
Saved in:
98
Destination as product placement : an advertising strategy to impact beliefs and behavioral intentions
Jung, Eunkyeong
;
Childs, Michelle
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 178-193
Persistent link: https://www.econbiz.de/10012259374
Saved in:
99
Choosing identity in the global cultural supermarket : the German consumption of the Afro-Brazilian Capoeira
Rocha, Mariana Bussab Porto da
;
Strehlau, Vivian Iara
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 194-209
Persistent link: https://www.econbiz.de/10012259375
Saved in:
100
Exploring the study abroad journey : Chinese and Indian students in U.S. higher education
Sun, Qin
;
Nguyen, Thuy D.
;
Ganesh, Gopala K.
- In:
Journal of international consumer marketing
32
(
2020
)
3
,
pp. 210-227
Persistent link: https://www.econbiz.de/10012259376
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