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~isPartOf:"Journal of internet commerce"
~isPartOf:"The journal of product & brand management"
~subject:"Markenführung"
~type_genre:"Collection of articles of several authors"
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Branding in the era of Web 2.0 (and beyond)
Taylor, David
(
ed.
);
Pentina, Iryna
(
ed.
)
-
2017
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