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Journal of macromarketing
Kohlhammer Edition Marketing
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Socially responsible marketing : a moving target in need of a normative-ethical doctrine
Nill, Alexander F.
- In:
Journal of macromarketing
42
(
2022
)
4
,
pp. 583-589
Persistent link: https://www.econbiz.de/10013475221
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2
Toward a doctrine of socially responsible marketing (SRM) : a macro and normative-ethical perspective
Laczniak, Gene R.
;
Shultz, Clifford J.
- In:
Journal of macromarketing
41
(
2021
)
2
,
pp. 201-231
Persistent link: https://www.econbiz.de/10012521287
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3
Laudato si' : a macromarketing manifesto for a just and sustainable environment
Klein, Thomas A.
;
Laczniak, Gene R.
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 75-87
Persistent link: https://www.econbiz.de/10012485445
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