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~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~person:"Binninger, Anne-Sophie"
~person:"Schouten, John W."
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Binninger, Anne-Sophie
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Complementing the dominant social paradigm with sustainability
Gollnhofer, Johanna Franziska
;
Schouten, John W.
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
2
,
pp. 143-152
Persistent link: https://www.econbiz.de/10011737649
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2
Brand narratives, sustainability, and gender : a socio-semiotic approach
Ourahmoune, Nacima
;
Binninger, Anne-Sophie
;
Robert, Isabelle
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
3
,
pp. 313-331
Persistent link: https://www.econbiz.de/10010402638
Saved in:
3
Marketing and the new materialism
Scott, Kristin
;
Martin, Diane M.
;
Schouten, John W.
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
3
,
pp. 282-290
Persistent link: https://www.econbiz.de/10010402642
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