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~isPartOf:"Journal of macromarketing : examining the interactions among markets, marketing, and society"
~subject:"Filmproduktion"
~type_genre:"Article in journal"
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Bollywood cinema's global reach : consuming the "Diasporic consciousness"
Takhar-Lail, Amandeep
;
Maclaran, Pauline
;
Stevens, Lorna
- In:
Journal of macromarketing : examining the interactions …
32
(
2012
)
3
,
pp. 266-279
Persistent link: https://www.econbiz.de/10009621046
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Examining markets, marketing, consumers, and society through documentary films
Belk, Russell W.
- In:
Journal of macromarketing : examining the interactions …
31
(
2011
)
4
,
pp. 403-409
Persistent link: https://www.econbiz.de/10009489718
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