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~isPartOf:"Journal of marketing"
~person:"Herrmann, Andreas"
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Consumer behaviour
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car sales
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Herrmann, Andreas
Balachander, Subramanian
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Landwehr, Jan Rüdiger
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Journal of marketing
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Psychology & marketing
3
Journal of business economics : JBE
2
Arbeitspapier / Institut für Marketing, Universität Mannheim
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Harvard-Business-Manager : das Wissen der Besten
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Jahrbuch der Absatz- und Verbrauchsforschung
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Marketing Science
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Product
design
for the long run : consumer responses to typical and atypical designs at different stages of exposure
Landwehr, Jan Rüdiger
;
Wentzel, Daniel
;
Herrmann, Andreas
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 92-107
Persistent link: https://www.econbiz.de/10009793055
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2
It's got the look : the effect of friendly and aggressive "facial" expressions on product liking and sales
Landwehr, Jan Rüdiger
;
McGill, Ann L.
;
Herrmann, Andreas
- In:
Journal of marketing
75
(
2011
)
3
,
pp. 132-146
Persistent link: https://www.econbiz.de/10009161331
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