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~isPartOf:"Journal of marketing"
~person:"Kumar, V."
~person:"Lindridge, Andrew"
~subject:"service design"
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Customer experience journeys : loyalty loops versus involvement spirals
Siebert, Anton
;
Gopaldas, Ahir
;
Lindridge, Andrew
; …
- In:
Journal of marketing
84
(
2020
)
4
,
pp. 45-66
Persistent link: https://www.econbiz.de/10012231616
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