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~isPartOf:"Journal of marketing"
~subject:"Kognition"
~subject:"Marketing management"
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Good and guilt-free : the role of self-accountability in influencing preferences for products with ethical attributes
Peloza, John
;
White, Katherine
;
Shang, Jingzhi
- In:
Journal of marketing
77
(
2013
)
1
,
pp. 104-119
Persistent link: https://www.econbiz.de/10009725639
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A comparative longitudinal analysis of theoretical perspectives of interorganizational relationship performance
Palmatier, Robert W.
;
Dant, Rajiv P.
;
Grewal, Dhruv
- In:
Journal of marketing
71
(
2007
)
4
,
pp. 172-194
Persistent link: https://www.econbiz.de/10003565709
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