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~isPartOf:"Journal of marketing"
~subject:"Marketing theory"
~type_genre:"Article in journal"
~type_genre:"Graue Literatur"
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Converging on a new theoretical foundation for selling
Hartmann, Nathaniel N.
;
Wieland, Heiko
;
Vargo, Stephen L.
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10011810242
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2
When intelligence is (dys)functional for achieving sales performance
Verbeke, Willem J. M. I.
;
Belschak, Frank
;
Bakker, Arnold B.
- In:
Journal of marketing
72
(
2008
)
4
,
pp. 44-57
Persistent link: https://www.econbiz.de/10003746962
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