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~isPartOf:"Journal of marketing communications"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~person:"Kim, Do Yuon"
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Kim, Do Yuon
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Journal of marketing communications
Journal of marketing management : MM
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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An influencer like me : Examining the impact of the social status of Influencers
Kim, Do Yuon
;
Park, Minjung
;
Kim, Hye-Young
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 654-675
Persistent link: https://www.econbiz.de/10014414321
Saved in:
2
Social media influencers as human brands : an interactive marketing perspective
Kim, Do Yuon
;
Kim, Hye-yŏng
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 94-109
Persistent link: https://www.econbiz.de/10013536282
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