//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing communications"
~language:"eng"
~language:"spa"
~person:"Mohan, Rakesh"
~person:"Paul, Justin"
~subject:"Consumer behaviour"
~subject:"Indien"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 8 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Indien
CFA
1
Innovation adoption
1
Innovation diffusion
1
Innovationsakzeptanz
1
Innovationsdiffusion
1
Jugendliche
1
Konsumentenverhalten
1
Mobile Anwendung
1
Mobile Business
1
Mobile application
1
Mobile applications (Apps)
1
Mobile business
1
SEM
1
Youth
1
diffusion of Innovation
1
technology Acceptance Model
1
young Consumers
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
1
Language
All
English
Spanish
Author
All
Mohan, Rakesh
Paul, Justin
Muehling, Darrel D.
6
Um, Nam-Hyun
5
Kim, Soojung
4
Schultz, Don E.
4
Bailey, Ainsworth Anthony
3
Bellman, Steven
3
Dodoo, Naa Amponsah
3
Kareklas, Ioannis
3
Kim, Dong Hoo
3
Kim, Soojin
3
Lee, Joonghwa
3
Muralidharan, Sidharth
3
Pelsmacker, Patrick de
3
Pentina, Iryna
3
Phua, Joe
3
Varan, Duane
3
Zhang, Lixuan
3
Al Shurideh, Muhammad
2
Amos, Clinton
2
Antheunis, Marjolijn L.
2
Block, Martin P.
2
Chan, Fong Yee
2
Dahlén, Micael
2
Dalakas, Vassilis
2
Flavián Blanco, Carlos
2
Goodrich, Kendall
2
GuinalÃu, Miguel
2
Heo, Jun
2
Jain, Varsha
2
Joireman, Jeff
2
Ju, Ilyoung
2
Jung, A-Reum
2
Laroche, Michel
2
Lee, Jaejin
2
Mostafa, Mohamed M.
2
Mukherjee, Srabanti
2
Myers, Jun
2
Nagar, Komal
2
Obeidat, Zaid Mohammad Ibrahim
2
Rim, Hyejoon
2
more ...
less ...
Published in...
All
Journal of marketing communications
Economic developments in India : quarterly update : analysis, reports, policy documents
27
Journal of retailing and consumer services
13
Journal of business research : JBR
6
International journal of consumer studies
4
Asian economic policy review : AEPR
3
Business strategy and the environment
3
European management journal
3
International journal of market research
3
Technological forecasting & social change : an international journal
3
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
Journal of economic literature
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Psychology & marketing
2
The Indian economic journal
2
Advances in indicative planning
1
Asia Pacific business review
1
Asia Pacific journal of marketing and logistics
1
Asian journal of business ethics : AJBE
1
Business standard India ...
1
Cities : the international quarterly on urban policy
1
European management review : EMR
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
India policy forum
1
India's economy in the 21st century : a collection of select articles
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of entrepreneurial behavior & research
1
International marketing review
1
Journal of East-West business
1
Journal of Indian School of Political Economy : a journal devoted to the study of Indian economy, polity, and society
1
Journal of consumer behaviour
1
Journal of enterprising communities : people and places in the global economy ; JEC
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : JPM
1
Journal of strategic marketing
1
Macroeconomics and finance in emerging market economies
1
Paradigm : the journal of Institute of Management Technology
1
Population and development review
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Determinants of mobile apps adoption among young adults : theoretical extension and analysis
Mehra, Aashish
;
Paul, Justin
;
Kaurav, Rahul Pratap Singh
- In:
Journal of marketing communications
27
(
2021
)
5
,
pp. 481-509
Persistent link: https://www.econbiz.de/10012624661
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->