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~isPartOf:"Journal of marketing communications"
~person:"Einwiller, Sabine A."
~subject:"Persönlichkeitspsychologie"
~subject:"Public relations"
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Journal of marketing communications
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Examining the link between integrated communication management and communication effectiveness in medium-sized enterprises
Einwiller, Sabine A.
;
Boenigk, Michael
- In:
Journal of marketing communications
18
(
2012
)
5
,
pp. 335-361
Persistent link: https://www.econbiz.de/10009673793
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