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~isPartOf:"Journal of marketing education : JME"
~person:"Crittenden, Victoria Lynn"
~person:"Mills, Adam J."
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Betriebswirtschaftsstudium
7
Graduate business education
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Crittenden, Victoria Lynn
Mills, Adam J.
Peltier, James
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Journal of marketing education : JME
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of the Academy of Business Education : JABE
1
Marketing letters : a journal of research in marketing
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1
The scholarship of teaching and learning in marketing education : editor's corner
Crittenden, Victoria Lynn
- In:
Journal of marketing education : JME
45
(
2023
)
2
,
pp. 103-108
Persistent link: https://www.econbiz.de/10014326029
Saved in:
2
Keeping the marketing curriculum current in an era of digital disruption
Crittenden, Victoria Lynn
;
Peterson, Robert A.
- In:
Journal of marketing education : JME
41
(
2019
)
2
,
pp. 75-76
Persistent link: https://www.econbiz.de/10012113843
Saved in:
3
Operation valuation : teaching pricing concepts in an experiential environment
Mills, Adam J.
;
Treen, Emily
- In:
Journal of marketing education : JME
38
(
2016
)
2
,
pp. 73-82
Persistent link: https://www.econbiz.de/10011537300
Saved in:
4
Digital and social media marketing in business education : implications for the marketing curriculum
Crittenden, Victoria Lynn
;
Crittenden, William F.
- In:
Journal of marketing education : JME
37
(
2015
)
2
,
pp. 71-75
Persistent link: https://www.econbiz.de/10011336521
Saved in:
5
Special issue: Digital and social media marketing in business education : implications for the marketing curriculum
Crittenden, Victoria Lynn
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011336522
Saved in:
6
Special issue: Digital and social media marketing in business education : implications for student engagement
Crittenden, Victoria Lynn
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011410655
Saved in:
7
Using cartoons to teach corporate social responsibility : a class exercise
Mills, Adam J.
;
Robson, Karen
;
Pitt, Leyland F.
- In:
Journal of marketing education : JME
35
(
2013
)
2
,
pp. 181-190
Persistent link: https://www.econbiz.de/10010204764
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