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~isPartOf:"Journal of marketing for higher education"
~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Bildungspolitik"
~subject:"Higher education institution"
~subject:"Marketingmanagement"
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Bildungspolitik
Higher education institution
Marketingmanagement
Hochschule
244
Students
83
Studierende
83
Forschungskooperation
60
Research collaboration
60
Studium
47
University education
47
University research
46
Universitäre Forschung
46
Brand management
35
Knowledge transfer
35
Markenführung
35
Wissenstransfer
35
higher education
31
Nonprofit marketing
27
Nonprofit-Marketing
27
Beziehungsmarketing
26
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26
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26
United States
26
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25
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25
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23
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23
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23
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23
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21
Technologietransfer
20
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20
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19
Online-Marketing
19
Brand image
18
Customer satisfaction
18
Kundenzufriedenheit
18
Markenimage
18
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17
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Higher education
16
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Heitor, Manuel V.
6
Horta, Hugo
5
Etzkowitz, Henry
3
Fischer, Bruno Brandão
3
Guerrero, Maribel
3
Peruta, Adam
3
Pizarro Milian, Roger
3
Sampaio, Cláudio Hoffmann
3
Shields, Alison B.
3
Albats, Ekaterina
2
Bonilla Quijada, María del Rocío
2
Butt, Muhammad Mohsin
2
Cavanagh, Kevin V.
2
Clayton, Michael J.
2
Corrons, August
2
Daim, Tugrul U.
2
Donati, Letizia
2
El Alfy, Shahira
2
Gander, James P.
2
Geenhuizen, Marina S. van
2
Gibbs, Paul
2
Grimaldi, Rosa
2
Göransson, Bo
2
Hettche, Matt
2
Koenig, Harold F.
2
Maringe, Felix
2
McAlexander, James H.
2
Meissner, Dirk
2
Munari, Federico
2
Núñez-Canal, Margarita
2
Obesso, María Mercedes de
2
Omar, Maktoba
2
Perin, Marcelo Gattermann
2
Pérez-Rivero, Carlos Alberto
2
Rasmussen, Einar
2
Schaeffer, Paola Rücker
2
Secundo, Giustina
2
Simões, Cláudia
2
Toschi, Laura
2
Urbano, David
2
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Journal of marketing for higher education
Technological forecasting & social change : an international journal
NBER working paper series
301
Discussion paper series / IZA
275
Economics of education review
269
NBER Working Paper
242
Working paper / National Bureau of Economic Research, Inc.
211
The journal of technology transfer
199
IZA Discussion Paper
168
Research policy : policy, management and economic studies of science, technology and innovation
138
Education economics
95
Administrative Sciences : open access journal
81
CESifo working papers
76
Applied economics
71
The international journal of management education
69
Journal of education for business
66
Technovation : the international journal of technological innovation, entrepreneurship and technology management
60
Beiträge zur Hochschulpolitik
59
Journal of business research : JBR
57
Journal of sports economics
55
Applied economics letters
51
International journal of education economics and development
51
Working paper
49
Advances in higher education and professional development (AHEPD) book series
46
Journal of sport management : the official journal of the North American Society of Sport Management
46
SpringerLink / Bücher
46
Higher School of Economics Research Paper
44
Socio-economic planning sciences : the international journal of public sector decision-making
44
Amfiteatru economic : an economic and business research periodical
43
Discussion paper
41
Cogent business & management
37
International entrepreneurship and management journal
37
Forum Hochschule
36
Journal of information & knowledge management : JIKM
36
International review on public and non-profit marketing
35
Journal of open innovation : technology, market, and complexity
35
Regional studies
35
China economic review : an international journal
34
European research studies
34
CESifo Working Paper Series
33
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ECONIS (ZBW)
244
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1
The homogenisation of prospectuses over the period of massification in the UK
Knight, Elizabeth Bronwen
- In:
Journal of marketing for higher education
32
(
2022
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10013277081
Saved in:
2
Exploring cloud computing adoption : COVID era in academic institutions
Sharma, Mahak
;
Singh, Anupama
;
Daim, Tugrul U.
- In:
Technological forecasting & social change : an …
193
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014473420
Saved in:
3
Staying afloat amidst extreme uncertainty : a case study of digital transformation in Higher Education
Antonopoulou, Katerina
;
Begkos, Christos
;
Zhu, Zichen
- In:
Technological forecasting & social change : an …
192
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014443816
Saved in:
4
Motivation factors in student decisions to study Transnational Higher Education in China : a comparative study of two Anglo-Sino programmes
Liu, Dan
;
Winter, Alun de
;
Harrison, Peter
;
Wimpenny, …
- In:
Journal of marketing for higher education
33
(
2023
)
2
,
pp. 161-181
Persistent link: https://www.econbiz.de/10014419283
Saved in:
5
Community orientation : an overlooked pillar of market-oriented higher education institutions
El Alfy, Shahira
- In:
Journal of marketing for higher education
33
(
2023
)
2
,
pp. 182-204
Persistent link: https://www.econbiz.de/10014419291
Saved in:
6
Antecedents and consequences of brand citizenship behavior in private higher education institutions
Khan, Kamran
;
Hameed, Irfan
;
Hussainy, Syed Karamatullah
- In:
Journal of marketing for higher education
33
(
2023
)
2
,
pp. 223-244
Persistent link: https://www.econbiz.de/10014419304
Saved in:
7
Identification and emotional attachment in higher education : antecedents and consequences
Özer, Mehmet
;
Özer, Alper
;
Koçak, Akın
- In:
Journal of marketing for higher education
33
(
2023
)
2
,
pp. 264-288
Persistent link: https://www.econbiz.de/10014419321
Saved in:
8
Examining the efficiency of regional university technology transfer in China : a mixed-integer generalized data envelopment analysis framework
See, Kok Fong
;
Ma, Zhanxin
;
Tian, Yuzhen
- In:
Technological forecasting & social change : an …
197
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014468431
Saved in:
9
The impact of university patenting on the technological specialization of European regions : a technology-level analysis
Cavigglioli, F.
;
Colombelli, A.
;
De Marco, Antonio
- In:
Technological forecasting & social change : an …
188
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014249532
Saved in:
10
Gaining or losing PhDs : what are the effects on firms' linkages with universities?
Afcha, S.
;
García-Quevedo, J.
;
Mas-Verdú, F.
- In:
Technological forecasting & social change : an …
186PA
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014250434
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