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~isPartOf:"Journal of marketing for higher education"
~person:"Chapleo, Chris"
~person:"Dimant, Eugen"
~person:"Fry, Marie-Louise"
~person:"Hastings, Gerard"
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Chapleo, Chris
Dimant, Eugen
Fry, Marie-Louise
Hastings, Gerard
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Journal of marketing for higher education
International journal of nonprofit and voluntary sector marketing
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Australasian marketing journal
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CEDEX discussion paper series
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CESifo Working Paper
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Journal of nonprofit & public sector marketing
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Stakeholder involvement in social marketing : challenges and approaches to engagement
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Critical marketing : defining the field
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European journal of marketing : EJM
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Journal of business research : JBR
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Journal of economic behavior & organization : JEBO
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Journal of marketing communications
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Journal of marketing management : MM
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Major theoretical debates and contemporary issues in marketing theory
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Marketing theory
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Nonprofit marketing : sectoral applications
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Social marketing and behaviour change : models, theory and applications
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The Routledge companion to nonprofit marketing
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Do UK universities communicate their brands effectively through their websites?
Chapleo, Chris
;
Durán, María Victoria Carrillo
; …
- In:
Journal of marketing for higher education
21
(
2011
)
1
,
pp. 25-46
Persistent link: https://www.econbiz.de/10009295476
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