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~isPartOf:"Journal of marketing management : MM"
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Journal of marketing management : MM
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Does organisational culture influence CRM's financial outcomes?
Iriana, Reiny
;
Buttle, Francis A.
;
Ang, Lawrence
- In:
Journal of marketing management : MM
29
(
2013
)
3/4
,
pp. 467-493
Persistent link: https://www.econbiz.de/10009761850
Saved in:
2
Complaints-handling processes and organisational benefits : an ISO 10002-based investigation
Ang, Lawrence
;
Buttle, Francis A.
- In:
Journal of marketing management : MM
28
(
2012
)
9/10
,
pp. 1021-1042
Persistent link: https://www.econbiz.de/10009615238
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