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~isPartOf:"Journal of marketing management : MM"
~person:"Hamilton, Kathy"
~subject:"Consumer attitudes"
~subject:"Markenführung"
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Tribal mattering spaces : social-networking sites, celebrity affiliations, and tribal innovations
Hamilton, Kathy
;
Hewer, Paul
- In:
Journal of marketing management : MM
26
(
2010
)
3/4
,
pp. 271-289
Persistent link: https://www.econbiz.de/10003984936
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