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~isPartOf:"Journal of marketing management : MM"
~subject:"Gemeinnützige Organisation"
~subject:"Spendensammlung"
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Gemeinnützige Organisation
Spendensammlung
Fundraising
5
Großbritannien
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United Kingdom
4
Charitable organization
3
Charity
2
Emotion
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Nonprofit organization
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Armut
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Beziehungsmarketing
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Charity fundraising
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Comic Relief
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Consumer behaviour
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Guy Debord
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Marketing management
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Marketingmanagement
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Bennett, Roger
2
Lim, Ming
1
Moufahim, Mona
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Journal of marketing management : MM
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
21
International review on public and non-profit marketing
18
Journal of philanthropy and marketing
15
Nonprofit and voluntary sector quarterly
15
Journal of nonprofit & public sector marketing
13
Journal of economic behavior & organization : JEBO
11
International journal of nonprofit & voluntary sector marketing
10
SpringerLink / Bücher
9
Nonprofit management & leadership
8
Journal of business research : JBR
7
Journal of behavioral and experimental economics
6
Journal of public economics
6
The British accounting review : the journal of the British Accounting Association
6
Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
5
Fachschriften der Bundesarbeitsgemeinschaft Sozialmarketing e.V.
5
Journal of business ethics : JOBE
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Marketing letters : a journal of research in marketing
5
NBER working paper series
5
New global studies
5
Springer eBook Collection
5
Working paper / National Bureau of Economic Research, Inc.
5
European economic review : EER
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
NBER Working Paper
4
Psychology & marketing
4
Stiftung & Sponsoring : das Magazin für Non-Profit-Management und -Marketing
4
Accounting, auditing & accountability journal
3
Applied economics
3
Discussion paper
3
ERIM report series research in management
3
Experimental economics : a journal of the Economic Science Association
3
Games and economic behavior
3
International journal of advertising : the review of marketing communications
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of marketing
3
Journal of retailing and consumer services
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Oxford economic papers
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1
Financial charity giving behaviour of the working poor : an empirical investigation
Bennett, Roger
- In:
Journal of marketing management : MM
34
(
2018
)
17/18
,
pp. 1587-1607
Persistent link: https://www.econbiz.de/10012042296
Saved in:
2
The spectacularization of suffering : an analysis of the use of celebrities in "Comic Relief" UK's charity fundraising campaigns
Lim, Ming
;
Moufahim, Mona
- In:
Journal of marketing management : MM
31
(
2015
)
5/6
,
pp. 525-545
Persistent link: https://www.econbiz.de/10011325791
Saved in:
3
The use of marketing metrics by British fundraising charities : a survey of current proctive
Bennett, Roger
- In:
Journal of marketing management : MM
23
(
2007
)
9/10
,
pp. 959-989
Persistent link: https://www.econbiz.de/10003604029
Saved in:
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