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~isPartOf:"Journal of marketing management : MM"
~subject:"Konsumentenverhalten"
~subject:"United States"
~subject:"Viral marketing"
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Konsumentenverhalten
United States
Viral marketing
Beschwerdemanagement
10
Complaint management
10
Beziehungsmarketing
5
Relationship marketing
5
Consumer behaviour
4
Dienstleistungsqualität
4
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2003-2008
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Braun, Jakob
1
Buttle, Francis A.
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Grougiou, Vassiliki
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Harris, Lloyd C.
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King, Tamira
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Marshall, Roger
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Na, Woonbong
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Journal of marketing management : MM
Journal of business research : JBR
43
International journal of hospitality management
31
Journal of retailing and consumer services
29
Journal of hospitality marketing & management
27
The journal of services marketing
25
Journal of service research : JSR
19
International journal of contemporary hospitality management
14
European journal of marketing : EJM
13
Psychology & marketing
12
Service business
11
International journal of consumer studies
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
10
Services marketing quarterly
10
Managing service quality : MSQ ; an international journal
9
Journal of marketing
8
Journal of retailing
8
Journal of service management
8
Journal of the Academy of Marketing Science
8
The service industries journal
8
Ilmenauer Schriften zur Betriebswirtschaftslehre
7
Journal of air transport management
6
Journal of service research
6
Business horizons
5
International journal of quality and service sciences
5
Journal of service theory and practice : JSTP
5
Marketing letters : a journal of research in marketing
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Cogent business & management
4
International journal of services and operations management
4
Journal of consumer behaviour : an international research review
4
Journal of consumer marketing
4
Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of service theory and practice
4
Journal of strategic marketing
4
Journal of travel and tourism marketing
4
Marketing intelligence & planning
4
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
4
Asia-Pacific journal of business administration
3
Gabler Edition Wissenschaft
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1
Boundary conditions of the effect of customer coproduction : the case of service failure
Zolfagharian, Mohammadali
;
Felix, Reto
;
Braun, Jakob
- In:
Journal of marketing management : MM
34
(
2018
)
9/10
,
pp. 705-731
Persistent link: https://www.econbiz.de/10011935068
Saved in:
2
All Anglos are alike? : a study of whinging Poms and bloody-minded Aussies
Harris, Lloyd C.
;
Russell-Bennett, Rebekah
- In:
Journal of marketing management : MM
31
(
2015
)
7/8
,
pp. 827-855
Persistent link: https://www.econbiz.de/10011309050
Saved in:
3
Managing negative word-of-mouth : an exploratory study
Williams, Martin
;
Buttle, Francis A.
- In:
Journal of marketing management : MM
30
(
2014
)
13/14
,
pp. 1423-1447
Persistent link: https://www.econbiz.de/10010433914
Saved in:
4
Complainers versus non-complainers: a multi-national investigation of individual and situational influences on customer complaint behaviour
Sharma, Piyush
;
Marshall, Roger
;
Reday, Peter Alan
;
Na, …
- In:
Journal of marketing management : MM
26
(
2010
)
1/2
,
pp. 163-180
Persistent link: https://www.econbiz.de/10003979657
Saved in:
5
Seniors' attitudes to voicing complaints : a qualitative study
Grougiou, Vassiliki
;
Pettigrew, Simone
- In:
Journal of marketing management : MM
25
(
2009
)
9/10
,
pp. 987-1001
Persistent link: https://www.econbiz.de/10003902410
Saved in:
6
Myopia, customer returns and the theory of planned behaviour
King, Tamira
;
Dennis, Charles
;
Wright, Len Tiu
- In:
Journal of marketing management : MM
24
(
2008
)
1/2
,
pp. 185-203
Persistent link: https://www.econbiz.de/10003678025
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