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~isPartOf:"Journal of marketing management : MM"
~type:"article"
~type_genre:"Sammelwerk"
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Special issue 2: CRM : Technology adoption, business implications, and social and cultural concerns
In:
Journal of marketing management : MM
29
(
2013
)
3/4
,
pp. 393-516
Persistent link: https://www.econbiz.de/10010376992
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