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~isPartOf:"Journal of marketing research : JMR"
~person:"Chintagunta, Pradeep K."
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Advertising planning
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Arzneimittel
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Brand
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Brand image
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Brand management
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Communication
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Consumer behaviour
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Decision under uncertainty
1
Direct marketing
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Electricity price
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Chintagunta, Pradeep K.
Dhar, Ravi
11
Dahl, Darren W.
7
Kumar, V.
7
Gijsbrechts, Els
6
Heerde, Harald J. van
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LeBoeuf, Robyn A.
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Zhao, Min
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Amir, On
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Berger, Jonah
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Bettman, James R.
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Cheema, Amar
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Chen, Yuxin
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Fitzsimons, Gavan J.
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Goldsmith, Kelly
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Hung, Iris W.
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Inman, J. Jeffrey
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Jong, Martijn G. de
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Krishna, Aradhna
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Levav, Jonathan
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Nelson, Leif D.
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Patrick, Vanessa M.
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Pieters, Rik
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Sevilla, Julio
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Simonson, Itamar
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Thomas, Manoj
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Wedel, Michel
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Zauberman, Gal
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Zhao, Yi
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Aribarg, Anocha
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Bijmolt, Tammo H. A.
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Bradlow, Eric T.
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Che, Hai
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Etkin, Jordan
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Journal of marketing research : JMR
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
Marketing science
4
Chicago Booth School of Business Research Paper
3
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Chicago Booth Research Paper 11-11
1
Fundamentals of marketing research ; Vol. 1
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing
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Journal of marketing research
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Journal of retailing
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Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series
1
Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 1-008
1
Quantitative marketing and economics : QME
1
Research paper series / Stanford Graduate School of Business
1
Review of industrial organization : RIO
1
Ross School of Business working paper series
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Stanford Graduate School of Business Research Paper
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ECONIS (ZBW)
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How does assortment affect grocery store choice?
Briesch, Richard A.
;
Chintagunta, Pradeep K.
;
Fox, Edward J.
- In:
Journal of marketing research : JMR
46
(
2009
)
2
,
pp. 176-189
Persistent link: https://www.econbiz.de/10003827935
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