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~isPartOf:"Journal of marketing research : JMR"
~person:"Gijsbrechts, Els"
~person:"Schröder, Hendrik"
~source:"econis"
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Gijsbrechts, Els
Schröder, Hendrik
Ailawadi, Kusum L.
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Journal of marketing research : JMR
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Handelscontrolling : neue Ansätze aus Theorie und Praxis zur Steuerung von Handelsunternehmen
2
Journal of retailing
2
Reihe: Kundenorientierte Unternehmensführung
2
Betriebswirtschaftliche Forschung und Praxis : BFuP
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Dialogmarketing-Perspektiven 2011/2012 : Tagungsband ; 6. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
1
Edition Lebensmittel Zeitung
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Essener Beiträge zur empirischen Wirtschaftsforschung : Festschrift für Prof. Dr. Walter Assenmacher
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Handel in Theorie und Praxis : Festschrift zum 60. Geburtstag von Prof. Dr. Dirk Möhlenbruch
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Jahrbuch Handelsmanagement
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Journal of international marketing
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Journal of marketing
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KUL Working Paper
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MO
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
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Vertikales Marketing und Markenführung im Zeichen von Category-Management
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ECONIS (ZBW)
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Close encounter with the hard discounter : a multiple-store shopping perspective on the impact of local hard-discounter entry
Vroegrijk, Mark
;
Gijsbrechts, Els
;
Campo, Katia
- In:
Journal of marketing research : JMR
50
(
2013
)
5
,
pp. 606-626
Persistent link: https://www.econbiz.de/10010195938
Saved in:
2
Winners and losers in a major price war
Heerde, Harald J. van
;
Gijsbrechts, Els
;
Pauwels, Koen
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 499-518
Persistent link: https://www.econbiz.de/10003770544
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