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~isPartOf:"Journal of marketing research : JMR"
~subject:"Forschung"
~type_genre:"Article in journal"
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Forschung
Research
11
Marketing
10
Consumer behaviour
8
Konsumentenverhalten
8
Experiment
4
Measurement
2
Messung
2
Advertising
1
Bayes-Statistik
1
Bayesian inference
1
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1
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Decision under uncertainty
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Emotion
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Entscheidung unter Unsicherheit
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Article
11
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Article in journal
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11
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English
11
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Bergkvist, Lars
1
Brakus, J. Joško
1
Chandon, Elise
1
Chatterjee, Rabikar
1
Chattopadhyay, Amitava
1
Ding, Min
1
Fitzsimons, Gavan J.
1
Heitmann, Mark
1
Herrmann, Andreas
1
Herzenstein, Michal
1
Janiszewski, Chris A.
1
Kramer, Thomas
1
Lehmann, Donald R.
1
Morales, Andrea C.
1
Muthukrishnan, A. V.
1
Posavac, Steven S.
1
Puntoni, Stefano
1
Rossiter, John R.
1
Sengupta, Jaideep
1
Tavassoli, Nader T.
1
Venkatesh, R.
1
Wang, Tuo
1
Zhou, Rongrong
1
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Journal of marketing research : JMR
Research policy : policy, management and economic studies of science, technology and innovation
122
Technological forecasting & social change : an international journal
44
R & D management
34
Studies on Russian economic development : the official journal of the Institute of Economic Forecasting, Russian Academy of Sciences
27
Journal of business research : JBR
26
Critical perspectives on accounting : an international journal for social and organizational accountability
25
Industrial and corporate change
25
Applied economics
20
International journal of project management : the journal of The International Project Management Association
19
The American economic review
19
The journal of technology transfer
19
Economics of innovation and new technology
17
Organizational research methods : ORM
17
International journal of technology management : IJTM
15
Project management journal : PMJ
15
Technology analysis & strategic management
15
Journal of advertising : official publication of the American Academy of Advertising
14
Journal of business economics : JBE
12
Technovation : the international journal of technological innovation, entrepreneurship and technology management
12
The journal of product innovation management : an international publication of the Product Development & Management Association
12
Industrial marketing management : the international journal for industrial and high-tech firms
11
Accounting and business research : a research quarterly publ. by the Inst. of Chartered Accountants in England and Wales
10
Entrepreneurship, theory and practice : ET & P
10
International journal of hospitality management
10
Accounting, auditing & accountability journal
9
Comparative economic research : Central and Eastern Europe
9
International journal of production research
9
Journal of accounting & management information systems : JAMIS
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Qualitative research in organizations and management : an international journal
9
European economic review : EER
8
International journal of advertising : the quarterly review of marketing communications
8
International journal of physical distribution & logistics management : IJPD & LM
8
Journal of business logistics : JBL
8
Journal of economic growth
8
Journal of management studies : JMS
8
Journal of vocational behavior
8
Modern economy
8
Review of international economics
8
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ECONIS (ZBW)
11
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11
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1
The predictive validity of multiple-item versus single-item measures of the same constructs
Bergkvist, Lars
;
Rossiter, John R.
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 175-184
Persistent link: https://www.econbiz.de/10003486863
Saved in:
2
Reservation price as a range: an incentive-compatible measurement approach
Wang, Tuo
;
Venkatesh, R.
;
Chatterjee, Rabikar
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 200-213
Persistent link: https://www.econbiz.de/10003486892
Saved in:
3
An incentive-aligned mechanism for conjoint analysis
Ding, Min
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 214-223
Persistent link: https://www.econbiz.de/10003486905
Saved in:
4
The effect of measurement task transparency on preference construction and evaluations of personalized recommendations
Kramer, Thomas
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 224-233
Persistent link: https://www.econbiz.de/10003486908
Saved in:
5
Choice goal attainment and decision and consumption satisfaction
Heitmann, Mark
;
Lehmann, Donald R.
;
Herrmann, Andreas
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 234-250
Persistent link: https://www.econbiz.de/10003486914
Saved in:
6
Adoption of new and really new products: the effects of self-regulation systems and risk salience
Herzenstein, Michal
;
Posavac, Steven S.
;
Brakus, J. Joško
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 251-260
Persistent link: https://www.econbiz.de/10003486916
Saved in:
7
Product contagion: changing consumer evaluations through physical contact with "disgusting" products
Morales, Andrea C.
;
Fitzsimons, Gavan J.
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 272-283
Persistent link: https://www.econbiz.de/10003486926
Saved in:
8
Social context and advertising memory
Puntoni, Stefano
;
Tavassoli, Nader T.
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 284-296
Persistent link: https://www.econbiz.de/10003486929
Saved in:
9
Understanding impulsive eaters' choice behaviors: the motivational influences of regulatory focus
Sengupta, Jaideep
;
Zhou, Rongrong
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 297-308
Persistent link: https://www.econbiz.de/10003486943
Saved in:
10
Transfer-appropriate processing, response fluency, and the mere measurement effect
Janiszewski, Chris A.
;
Chandon, Elise
- In:
Journal of marketing research : JMR
44
(
2007
)
2
,
pp. 309-323
Persistent link: https://www.econbiz.de/10003486948
Saved in:
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