//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing research : JMR"
~subject:"Kundenbindungsprogramm"
~subject:"Preismanagement"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Rebate"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Kundenbindungsprogramm
Preismanagement
Low-cost strategy
2
Niedrigpreisstrategie
2
Pricing strategy
2
Rabatt
2
Rebate
2
Sales promotion
2
Verkaufsförderung
2
price promotions
2
pricing
2
Consumer behaviour
1
Discounter
1
Discounters
1
Discounting
1
Diskontierung
1
Einzelhandel
1
Einzelhandelspreis
1
Emotion
1
Konsumentenverhalten
1
Retail price
1
Retail trade
1
Social discount rate
1
Soziale Diskontrate
1
coupling
1
discount depth
1
financial decision making
1
mental accounting
1
price discounts
1
retailing
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Banerjee, Somak
1
Biswas, Abhijit
1
Cheng, Andong
1
Cryder, Cynthia
1
Grewal, Dhruv
1
Guha, Abhijit
1
Nordfält, Jens
1
Verma, Swati
1
more ...
less ...
Published in...
All
Journal of marketing research : JMR
Journal of retailing and consumer services
16
International journal of production economics
11
European journal of operational research : EJOR
10
International journal of industrial organization
9
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Journal of retailing
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Journal of business research : JBR
5
Journal of marketing
5
Journal of revenue and pricing management
5
Review of industrial organization : RIO
5
The journal of product & brand management
5
Information systems research : ISR
4
Marketing science
4
Transportation research / E : an international journal
4
International journal of production research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Production and operations management : an international journal of the Production and Operations Management Society
3
Psychology & marketing
3
The Rand journal of economics
3
Economics letters
2
International journal of economics and business research
2
Journal of industrial engineering international
2
Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing letters : a journal of research in marketing
2
Quarterly journal of business and economics : QJBE
2
The American economic review
2
The B.E. journal of economic analysis & policy
2
The international review of retail, distribution and consumer research
2
The journal of industrial economics
2
American business law journal : the official publication of the American Business Law Association
1
American business review
1
Annals of tourism research : ATR ; a social sciences journal
1
Annual review of economics
1
Applied economics
1
Applied economics letters
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Reframing the discount as a comparison against the sale price : does it make the discount more attractive?
Guha, Abhijit
;
Biswas, Abhijit
;
Grewal, Dhruv
;
Verma, Swati
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 339-351
Persistent link: https://www.econbiz.de/10011878689
Saved in:
2
Double mental discounting : when a single price promotion feels twice as nice
Cheng, Andong
;
Cryder, Cynthia
- In:
Journal of marketing research : JMR
55
(
2018
)
2
,
pp. 226-238
Persistent link: https://www.econbiz.de/10011845001
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->