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~isPartOf:"Journal of marketing theory and practice"
~isPartOf:"Journal of retailing"
~person:"Rudolph, Thomas"
~person:"Wiedmann, Klaus-Peter"
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Consumer behaviour
4
Konsumentenverhalten
4
Customer satisfaction
3
Kundenzufriedenheit
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Beziehungsmarketing
2
Relationship marketing
2
Assortment integration
1
Automotive industry
1
Brand image
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Patronage intentions
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Repurchase behavior
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Retail assortment
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Rudolph, Thomas
Wiedmann, Klaus-Peter
Grewal, Dhruv
13
Breugelmans, Els
6
Campo, Katia
6
Nordfält, Jens
6
Reynolds, Kristy E.
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Blut, Markus
5
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4
Burton, Scot
4
Monroe, Kent B.
4
Oppewal, Harmen
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Orth, Ulrich R.
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Arnold, Todd J.
3
Bearden, William O.
3
Biswas, Abhijit
3
Chebat, Jean-Charles
3
Dass, Mayukh
3
Donthu, Naveen
3
Evanschitzky, Heiner
3
Gauri, Dinesh Kumar
3
Hardesty, David M.
3
Haruvy, Ernan
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Howlett, Elizabeth
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Inman, J. Jeffrey
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Jha, Subhash
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Kukar-Kinney, Monika
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Lamey, Lien
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Lehmann, Donald R.
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Ma, Yu
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Melis, Kristina
3
Neslin, Scott A.
3
Noble, Stephanie M.
3
Popkowski Leszczyc, Peter T. L.
3
Ramirez, Edward
3
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Journal of marketing theory and practice
Journal of retailing
Schriftenreihe Marketing, Management
18
Journal of business research : JBR
6
Arbeitspapier / Institut für Marketing, Universität Mannheim
4
Marketing : ZFP ; journal of research and management
4
The journal of brand management : an international journal
4
Journal of retailing and consumer services
3
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
3
Psychology & marketing
3
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Journal of marketing communications
2
Luxury marketing : a challenge for theory and practice
2
Schriftenreihe Marketing Management
2
SpringerLink / Bücher
2
The journal of product & brand management
2
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
2
Business & economics
1
Consumer psychology in a social media world
1
Consumption culture in Europe : insight into the beverage industry
1
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Electronic retailing
1
Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
1
Essentials
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Ganzheitliches Marketing und Management
1
Handelsforschung
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of consumer studies
1
International journal of retail & distribution management
1
Journal of customer behaviour
1
Journal of fashion marketing and management
1
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
1
Journal of general management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing
1
Management Know-how
1
Markenstrategien im Spannungsfeld Hersteller - Handel : Markendialog Februar 2011
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
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ECONIS (ZBW)
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1
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
2
Shopping benefits of multichannel assortment integration and the moderating role of retailer type
Emrich, Oliver
;
Paul, Michael
;
Rudolph, Thomas
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 326-342
Persistent link: https://www.econbiz.de/10011309667
Saved in:
3
New insights in the moderating effect of switching costs on the satisfaction-repurchase behavior link
Nagengast, Liane
;
Evanschitzky, Heiner
;
Blut, Markus
; …
- In:
Journal of retailing
90
(
2014
)
3
,
pp. 408-427
Persistent link: https://www.econbiz.de/10010408213
Saved in:
4
Drivers and outcomes of brand heritage : consumers' perception of heritage brands in the automotive industry
Wiedmann, Klaus-Peter
;
Hennigs, Nadine
;
Schmidt, Steffen
; …
- In:
Journal of marketing theory and practice
19
(
2011
)
2
,
pp. 205-220
Persistent link: https://www.econbiz.de/10008989393
Saved in:
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