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~isPartOf:"Journal of marketing theory and practice"
~person:"Lemon, Katherine N."
~subject:"Marktanteil"
~subject:"Relationship marketing"
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Customer migration patterns : evidence from a North American retailer
Mark, Tanya
;
Lemon, Katherine N.
;
Vandenbosch, Mark B.
- In:
Journal of marketing theory and practice
22
(
2014
)
3
,
pp. 251-269
Persistent link: https://www.econbiz.de/10010392228
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