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~isPartOf:"Journal of marketing theory and practice : JMTP"
~subject:"Eco-label"
~type_genre:"Article in journal"
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Journal of marketing theory and practice : JMTP
Amfiteatru economic : an economic and business research periodical
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Business strategy and the environment
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Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
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Journal of vacation marketing
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Sustainable advertising or ecolabels : which is the best for your brand and for consumers' environmental consciousness?
Gaspar Ferreira, Alcina
;
Fernandes, Maria Eduarda
- In:
Journal of marketing theory and practice : JMTP
30
(
2022
)
1
,
pp. 20-36
Persistent link: https://www.econbiz.de/10013204877
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