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~isPartOf:"Journal of nonprofit & public sector marketing"
~subject:"AHP approach"
~subject:"Experten"
~type:"article"
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Journal of nonprofit & public sector marketing
Journal of business research : JBR
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Psychology & marketing
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Asia Pacific journal of marketing and logistics
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International journal of enterprise information systems : an official publication of the Information Resources Management Association
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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Maritime economics & logistics : a quarterly scientific journal committed to the advancement of maritime economics as a distinct and well defined branch of both applied economics and international business
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Examining the influence
of
the individual in arts sponsorship decisions
Daellenbach, Kate
;
Thirkell, Peter
;
Zander, Lena
- In:
Journal of nonprofit & public sector marketing
25
(
2013
)
1
,
pp. 81-104
Persistent link: https://www.econbiz.de/10009738226
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