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~isPartOf:"Journal of promotion management : JPM"
~isPartOf:"Sport management review"
~subject:"United States"
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United States
Sport event
83
Sportveranstaltung
83
Sport
39
Sports
39
Sportmarketing
27
Sports marketing
27
Professional sports
22
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22
Consumer behaviour
15
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13
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13
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12
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11
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10
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Alessandri, Susan Westcott
1
Apostolopoulou, Artemisia
1
Berg, Brennan K.
1
Billings, Andrew C.
1
Bozman, Carl S.
1
Clark, John S.
1
Drayer, Joris
1
Eastman, Susan T.
1
Fortunato, John A.
1
Frye, Chris
1
Fuller, Rhema D.
1
Gladden, James M.
1
Hutchinson, Michael
1
James, Jeffrey D.
1
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1
Kurpis, Lada V.
1
Mongeon, Kevin
1
Newton, Gregory D.
1
Walker, Matthew
1
Williams, Glenda C.
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Journal of promotion management : JPM
Sport management review
Journal of sports economics
34
Sport marketing quarterly : preferred journal of the Sport Marketing Association
22
International journal of sport management and marketing : IJSMM
20
Journal of sport management : the official journal of the North American Society of Sport Management
15
Applied economics
4
International journal of sport finance
4
Journal of advertising research
4
International journal of services and operations management
3
Managing service quality : MSQ ; an international journal
3
Asian economic policy review : AEPR
2
Contemporary economic policy : a journal of Western Economic Association International
2
Discussion paper series / IZA
2
European Sport management quarterly : ESMQ
2
Hamburg contemporary economic discussions
2
International journal of sports marketing & sponsorship
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of business research : JBR
2
Journal of consumer behaviour : an international research review
2
Journal of nonprofit & public sector marketing
2
New horizons in the economics of sport
2
Southern economic journal
2
The annals of regional science : an international journal of urban, regional and environmental research and policy ; official journal of the Western Regional Science Association
2
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
2
Working paper / National Bureau of Economic Research, Inc.
2
Working papers / Department of Economics, West Virginia University
2
Advances in business and management forecasting
1
Advertising and violence : concepts and perspectives
1
Applied financial economics letters
1
Asia Pacific journal of marketing and logistics
1
CESR-Schaeffer Working Paper
1
California management review
1
Computers & operations research : and their applications to problems of world concern ; an international journal
1
Contemporary accounting research : a journal of the Canadian Academic Accounting Association
1
Corporate finance : Finanzierung, Kapitalmarkt, Bewertung, Mergers & Acquisitions
1
Covid economics : vetted and real-time papers
1
DSGE models in the conduct of policy : use as intended
1
Eastern economic journal
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Economic inquiry : journal of the Western Economic Association International
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ECONIS (ZBW)
10
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1
"But a champion comes out much, much later" : a sport development case study of the 1968 U.S. Olympic team
Berg, Brennan K.
;
Fuller, Rhema D.
;
Hutchinson, Michael
- In:
Sport management review
21
(
2018
)
4
,
pp. 430-442
Persistent link: https://www.econbiz.de/10011911366
Saved in:
2
CBS promotion of future programming during the 2011 NCAA Tournament
Fortunato, John A.
- In:
Journal of promotion management : JPM
18
(
2012
)
4
,
pp. 474-488
Persistent link: https://www.econbiz.de/10009678850
Saved in:
3
Measuring the social impacts associated with Super Bowl XLIII : preliminary development of a psychic income scale
Kim, Woosoon
;
Walker, Matthew
- In:
Sport management review
15
(
2012
)
1
,
pp. 91-108
Persistent link: https://www.econbiz.de/10009517332
Saved in:
4
Comparison of television and gate demand in the National Basketball Association
Mongeon, Kevin
;
Winfree, Jason
- In:
Sport management review
15
(
2012
)
1
,
pp. 72-79
Persistent link: https://www.econbiz.de/10009517335
Saved in:
5
Service quality at sporting events : is aesthetic quality a missing dimension?
Yoshida, Masayuki
;
James, Jeffrey D.
- In:
Sport management review
14
(
2011
)
1
,
pp. 13-24
Persistent link: https://www.econbiz.de/10008859169
Saved in:
6
Examining the effectiveness of anti-scalping laws in a United States market
Drayer, Joris
- In:
Sport management review
14
(
2011
)
2
,
pp. 226-236
Persistent link: https://www.econbiz.de/10009315494
Saved in:
7
Hoopfest : using longitudinal economic impact data to assess the success of a strategic reorientation
Bozman, Carl S.
;
Kurpis, Lada V.
;
Frye, Chris
- In:
Sport management review
13
(
2010
)
1
,
pp. 65-81
Persistent link: https://www.econbiz.de/10003950796
Saved in:
8
The Athens exemplar : an Olympic promotion effort pays off for "the networks of NBC"
Newton, Gregory D.
;
Williams, Glenda C.
;
Eastman, Susan T.
- In:
Journal of promotion management : JPM
15
(
2009
)
1/2
,
pp. 137-149
Persistent link: https://www.econbiz.de/10003884529
Saved in:
9
Promoting the network brand : an exploration of network and local affiliate on-air promotion during the Super Bowl, 2001-2006
Alessandri, Susan Westcott
- In:
Journal of promotion management : JPM
15
(
2009
)
1/2
,
pp. 150-164
Persistent link: https://www.econbiz.de/10003884531
Saved in:
10
Real women watch football : gender differences in the consumption of the NFL Super Bowl broadcast
Clark, John S.
;
Apostolopoulou, Artemisia
;
Gladden, James M.
- In:
Journal of promotion management : JPM
15
(
2009
)
1/2
,
pp. 165-183
Persistent link: https://www.econbiz.de/10003884537
Saved in:
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