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~isPartOf:"Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan"
~subject:"Social Marketing"
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
International review on public and non-profit marketing
2
Australasian marketing journal
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International journal of advertising : the review of marketing communications
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International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
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Transformative stories : a framework for crafting stories for social impact ogranizations
Bublitz, Melissa G.
;
Escalas, Jennifer Edson
; …
- In:
Journal of public policy & marketing : JPP & M ; an …
35
(
2016
)
2
,
pp. 237-248
Persistent link: https://www.econbiz.de/10011618679
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2
Rethinking the relationship between social/nonprofit marketing and commercial marketing
Andreasen, Alan R.
- In:
Journal of public policy & marketing : JPP & M ; an …
31
(
2012
)
1
,
pp. 36-41
Persistent link: https://www.econbiz.de/10009565310
Saved in:
3
From right to responsibility : sustainable change in water consumption
Phipps, Marcus
;
Brace-Govan, Jan
- In:
Journal of public policy & marketing : JPP & M ; an …
30
(
2011
)
2
,
pp. 203-219
Persistent link: https://www.econbiz.de/10009405007
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