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~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of retailing"
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Low-cost strategy
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Journal of retailing and consumer services
Journal of retailing
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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European journal of marketing : EJM
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ECONIS (ZBW)
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The effect of specific discount pattern in terms of price promotions on perceived price attractiveness and purchase intention : an experimental research
Büyükdağ, Naci
;
Soysal, Ayşe Nur
;
Ki̇tapci, Olgun
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012269008
Saved in:
2
Consumer reactions to price discounts across online shopping experiences
Sheehan, Daniel
;
Hardesty, David M.
;
Ziegler, Alexander H.
- In:
Journal of retailing and consumer services
51
(
2019
),
pp. 129-138
Persistent link: https://www.econbiz.de/10012115057
Saved in:
3
Vulnerability to low-price signals : an experimental study of the effectiveness of genuine and deceptive signals
Dutta, Sujay
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 156-167
Persistent link: https://www.econbiz.de/10009513137
Saved in:
4
It's not all relative : the effects of mental and physical positioning of comparative prices on absolute versus relative discount assessment
Choi, Pilsik
;
Coulter, Keith S.
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 512-527
Persistent link: https://www.econbiz.de/10009707153
Saved in:
5
Price-matching guarantees with endogenous search : a market experiment approach
Hong, Yuan
;
Krishna, Aradhna
- In:
Journal of retailing
87
(
2011
)
2
,
pp. 182-193
Persistent link: https://www.econbiz.de/10009240263
Saved in:
6
The impact of store-price signals on consumer search and store evaluation
Ho, Hillbun
;
Ganesan, Shankar
;
Oppewal, Harmen
- In:
Journal of retailing
87
(
2011
)
2
,
pp. 127-141
Persistent link: https://www.econbiz.de/10009240268
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