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~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Markenführung im Billigzeitalter : Wertevernichtung - Spirale ohne Ende"
~isPartOf:"Omega : the international journal of management science"
~subject:"Supplier relationship management"
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Search: subject_exact:"Handelsmarke"
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Supplier relationship management
Handelsmarke
67
Store brand
67
Consumer behaviour
50
Konsumentenverhalten
50
Einzelhandel
41
Retail trade
41
Brand management
38
Markenführung
38
Brand
37
Markenartikel
37
Brand image
16
Markenimage
16
Einzelhandelspreis
12
Private label
12
Retail price
12
Beziehungsmarketing
11
Preismanagement
11
Pricing strategy
11
Relationship marketing
11
Food retailing
8
Lebensmitteleinzelhandel
8
Pricing
7
Product quality
7
Produktqualität
7
Competition
6
Market share
6
Marketing management
6
Marketingmanagement
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Marktanteil
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National brand
6
Private labels
6
Wettbewerb
6
Corporate reputation
5
Deutschland
5
Firmenimage
5
Germany
5
Lieferantenmanagement
5
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4
Food trade
4
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Buhr, Carl-Christian
1
De Canio, Francesca
1
Gu, Xiaoyu
1
Martinelli, Elisa
1
Martos-Partal, Mercedes
1
Niu, Wenju
1
Olbrich, Rainer
1
Pérez-Santamaría, Samanta
1
Shi, Victor
1
Song, Huaming
1
Xiao, Yujie
1
Xue, Weili
1
Zhang, Lianmin
1
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Journal of retailing and consumer services
Markenführung im Billigzeitalter : Wertevernichtung - Spirale ohne Ende
Omega : the international journal of management science
Journal of agricultural & food industrial organization
2
Journal of marketing
2
Trademarks, brands, and competitiveness
2
Tuck School of Business working paper / Tuck School of Business at Dartmouth
2
Vertical relationships and coordination in the food system : with 94 tables ; [papers presented at the Conference "Vertical Relationships and Coordination in the Food System" held in Piacenza, Italy, on June 12-13, 1997]
2
Arbeitspapier / IMMF, Institut für Marketing-Management und -Forschung e.V. an der European Business School, Universität Schloß Reichartshausen
1
Australasian marketing journal
1
Decision sciences : DS
1
European journal of operational research : EJOR
1
European review of agricultural economics : ERAE
1
Exzellenz in Markenmanagement und Vertrieb : Grundlagen und Erfahrungen
1
Gabler Edition Wissenschaft
1
Gabler Research
1
Gabler Research / Unternehmenskooperation und Netzwerkmanagement
1
Handelsforschung
1
Handelsmarken : Zukunftsperspektiven der Handelsmarkenpolitik
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of production economics
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of strategic marketing
1
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
1
Marketing in kleinen und mittleren Unternehmen
1
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012
1
Marketing letters : a journal of research in marketing
1
Marktstrategische Veränderungen in der Hersteller-Handels-Dyade
1
NBER Working Paper
1
NBER working paper series
1
Prace naukowe / Uniwersytet Ekonomiczny w Katowicach
1
Reihe: Marketing, Handel und Management
1
Research in economics : an international review of economics
1
Review of industrial organization : RIO
1
Schriftenreihe Studien zum Konsumentenverhalten
1
The international review of retail, distribution and consumer research
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
1
The journal of business : B
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ECONIS (ZBW)
5
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date (oldest first)
1
Store brand introduction in a dual-channel supply chain : the roles of quality differentiation and power structure
Xiao, Yujie
;
Niu, Wenju
;
Zhang, Lianmin
;
Xue, Weili
- In:
Omega : the international journal of management science
116
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014228495
Saved in:
2
How to compete with a supply chain partner : retailer's store brand vs. manufacturer's encroachment
Zhang, Zhe
;
Song, Huaming
;
Gu, Xiaoyu
;
Shi, Victor
; …
- In:
Omega : the international journal of management science
103
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012581747
Saved in:
3
Analyzing the effects of private-label supplier disclosure on retailer image
Pérez-Santamaría, Samanta
;
Martos-Partal, Mercedes
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648978
Saved in:
4
Purchasing veg private labels? : a comparison between occasional and regular buyers
Martinelli, Elisa
;
De Canio, Francesca
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012666025
Saved in:
5
Handelsmarken, Wettbewerb und Wohlfahrt
Olbrich, Rainer
;
Buhr, Carl-Christian
- In:
Markenführung im Billigzeitalter : Wertevernichtung - …
,
(pp. 21-63)
.
2006
Persistent link: https://www.econbiz.de/10003367042
Saved in:
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