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~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"RIETI discussion paper"
~person:"Kea, Garick"
~subject:"Herkunftsbezeichnung"
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Herkunftsbezeichnung
Brand image
1
Consumer animosity
1
Consumer behaviour
1
Country origin
1
Designation of origin
1
Ethnocentrism
1
Hybrid products
1
Konsumentenverhalten
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Markenimage
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Rules of origin
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Ursprungsregeln
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Willingness to pay
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Zahlungsbereitschaftsanalyse
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Kea, Garick
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Cheah, Isaac
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Hayakawa, Kazunobu
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Huang, Yu
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Huang, Yu-An
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Ibáñez-Zapata, José-Ángel
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Lockshin, Lawrence S.
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Journal of retailing and consumer services
RIETI discussion paper
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Modelling effects of consumer animosity : consumers' willingness to buy foreign and hybrid products
Cheah, Isaac
;
Phau, Ian
;
Kea, Garick
;
Huang, Yu-An
- In:
Journal of retailing and consumer services
30
(
2016
),
pp. 184-192
Persistent link: https://www.econbiz.de/10011473189
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