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~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~person:"Söderlund, Magnus"
~subject:"Conversion rate"
~type_genre:"Article in journal"
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When the customer has left the store : an examination of the potential for satisfaction rub-off effects and purchase versus no purchase implications
Söderlund, Magnus
;
Berg, Hanna
;
Ringbo, Joel
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 529-536
Persistent link: https://www.econbiz.de/10010388539
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