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~isPartOf:"Journal of retailing and consumer services"
~person:"Agrawal, Shiv Ratan"
~subject:"Online-Marketing"
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Optimizing customer engagement content strategy in retail and e-tail : available on online product review videos
Agrawal, Shiv Ratan
;
Mittal, Divya
- In:
Journal of retailing and consumer services
67
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013364445
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