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~isPartOf:"Journal of retailing and consumer services"
~person:"Das, Gopal"
~subject:"Retailer perceived quality"
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Retailer perceived quality
Beziehungsmarketing
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Consumer behaviour
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Einzelhandel
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Relationship marketing
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Retail trade
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Brand image
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India
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Indien
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Retailer loyalty
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Brand management
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Customer value
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Dienstleistungsqualität
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Fashion
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Fashion retail
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Food retailing
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Indian food retailing
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Kundenwert
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Perceived quality
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Personality psychology
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Persönlichkeitspsychologie
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Retail brand personality
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Retailer association
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Retailer awareness
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Retailer personality
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Das, Gopal
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Linkages of retailer awareness, retailer association, retailer perceived quality and retailer loyalty with purchase intention : a study of Indian food retail brands
Das, Gopal
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 284-292
Persistent link: https://www.econbiz.de/10010348757
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