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~isPartOf:"Journal of retailing and consumer services"
~person:"Dawes, John"
~subject:"Portfolio selection"
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Portfolios : patterns in brand penetration, market share, and hero product variants
Tanusondjaja, Arry
;
Nenycz-Thiel, Magda
;
Dawes, John
; …
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 211-217
Persistent link: https://www.econbiz.de/10011808591
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