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~isPartOf:"Journal of retailing and consumer services"
~person:"Khan, Imran"
~subject:"Internet marketing"
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Internet marketing
Consumer behaviour
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Khan, Imran
Casper Ferm, Lars-Erik
2
Cheung, Man Lai
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Hyun, Hyowon
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Leung, Wilson Ka-shing
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Lim, Heejin
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Park, Jungkun
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Journal of retailing and consumer services
International journal of retail & distribution management
1
Journal of consumer marketing
1
Journal of destination marketing & management
1
The international journal of bank marketing : IJBM
1
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ECONIS (ZBW)
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1
AR app-based brand engagement and outcomes : a moderated mediation approach
Khan, Imran
;
Fatma, Mobin
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460874
Saved in:
2
Do brands' social media marketing activities matter? : a moderation analysis
Khan, Imran
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209506
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