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~isPartOf:"Journal of retailing and consumer services"
~subject:"Creativity"
~subject:"Rentabilität"
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Creativity
Rentabilität
Advertising
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Advertising industry
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Balanced and imbalanced teams
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Creative advertisement
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Journal of retailing and consumer services
Journal of advertising : official publication of the American Academy of Advertising
7
Journal of advertising research
7
International journal of advertising : the quarterly review of marketing communications
4
Journal of advertising
3
Journal of marketing communications
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Gender in management : an international journal
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of management practice : IJMP
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Working paper / European Institute for Advanced Studies in Management
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A master class in brand planning : the timeless works of Stephen King
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Advancing research on projects and temporary organizations
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American journal of business : applying research to practice ; AJB
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Australasian marketing journal
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Brand Planning : starke Strategien für Marken und Kampagnen
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Breaking new ground in theory and practice
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British journal of management : BJM
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Business research
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Corporate creativity : developing an innovative organization
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Creative urban milieus : historical perspectives on culture, economy, and the city
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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EconStor Open Access Articles
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Economies et sociétés ; 47,3/4
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Employee relations
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European journal of marketing : EJM
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Human relations
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IIMS journal of management science
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International journal of advertising : the review of marketing communications
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International journal of business and economic sciences applied research : IJBESAR
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International journal of innovation management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of Contemporary Issues in Business and Government
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Journal of business anthropology
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Journal of current issues and research in advertising
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Journal of current issues and research in advertising : JCIRA
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Journal of historical research in marketing
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Journal of marketing
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Journal of marketing theory and practice
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Journal of promotion management : JPM
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Empirical investigation of the domain knowledge and team advertising creativity typology : the case of Nescafe coffee
Bushra, Mazia Fateen
;
Ahmad, Ayaz
;
Ahmad, Wisal
; …
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013401629
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