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~isPartOf:"Journal of service management"
~person:"Bouquiaux, Lucille"
~subject:"Brand management"
~type_genre:"Aufsatz in Zeitschrift"
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Online customer engagement : creating social environments through brand community constellations
Hammedi, Wafa
;
Kandampully, Jay
;
Zhang, Ting Ting Christina
- In:
Journal of service management
26
(
2015
)
5
,
pp. 777-806
Persistent link: https://www.econbiz.de/10011503583
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