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~isPartOf:"Journal of service theory and practice : JSTP"
~subject:"Kundenintegration"
~subject:"Markenimage"
~type_genre:"Konferenzbeitrag"
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Journal of service theory and practice : JSTP
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
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Bridging the gap between advertising academia and practice
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Digital economy for customer benefit and business fairness : proceedings of the International Conference on Sustainable Collaboration in Business, Information and Innovation (SCBTII 2019), Bandung, Indonesia, October 9-10, 2019
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Economics and Finance Readings : Selected Papers from Asia-Pacific Conference on Economics & Finance, 2021
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International journal of advertising : the quarterly review of marketing communications
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International journal of economics and financial issues : IJEFI
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Journal of marketing management : MM
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Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
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Being social for social : a co-creation perspective
Tregua, Marco
;
Russo Spena, Tiziana
;
Casbarra, Claudia
- In:
Journal of service theory and practice : JSTP
25
(
2015
)
2
,
pp. 198-219
Persistent link: https://www.econbiz.de/10011297505
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