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~isPartOf:"Journal of strategic marketing"
~person:"Dunning, Eric"
~person:"O'Reilly, Norm"
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Journal of strategic marketing
International journal of sport management and marketing : IJSMM
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The role of social media in the co-creation of value in relationship marketing : a multi-domain study
Abeza, Gashaw
;
O'Reilly, Norm
;
Finch, David J.
; …
- In:
Journal of strategic marketing
28
(
2020
)
6
,
pp. 472-493
Persistent link: https://www.econbiz.de/10012313915
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