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~isPartOf:"Journal of strategic marketing"
~person:"Mattsson, Jan"
~type_genre:"Aufsatz in Zeitschrift"
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Mattsson, Jan
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Journal of strategic marketing
Journal of retailing and consumer services
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ECONIS (ZBW)
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The role of relationships in start-up development
Mattsson, Jan
;
Helmersson, Helge
;
Standing, Craig
- In:
Journal of strategic marketing
27
(
2019
)
7
,
pp. 559-582
Persistent link: https://www.econbiz.de/10012202780
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Strategy by bottom-up abstractions of the customer interface
Mattsson, Jan
- In:
Journal of strategic marketing
16
(
2008
)
5
,
pp. 391-399
Persistent link: https://www.econbiz.de/10003797125
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