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~isPartOf:"Journal of strategic marketing"
~subject:"Marketingmanagement"
~type_genre:"Article in journal"
~type_genre:"Bibliografie enthalten"
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The mediating role of new product development in the link between market orientation and organizational performance
Langerak, Fred
;
Hultink, Erik J.
;
Robben, Henry S. J.
- In:
Journal of strategic marketing
15
(
2007
)
4
,
pp. 281-305
Persistent link: https://www.econbiz.de/10003629917
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