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~isPartOf:"Journal of targeting, measurement and analysis for marketing"
~person:"Berné, Carmen"
~subject:"Jugendliche"
~subject:"Market segmentation"
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Targeting efficiencies among trade show nonattendees
Berné, Carmen
;
García-Uceda, Esperanza
- In:
Journal of targeting, measurement and analysis for marketing
15
(
2007
)
3
,
pp. 146-157
Persistent link: https://www.econbiz.de/10003523022
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