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~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Latour, Michael S."
~source:"olc"
~type:"article"
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Latour, Michael S.
Holbrook, Morris B.
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Keith, Janet E.
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Klein, Noreen M.
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Lacher, Kathleen T.
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Wagner, Judy A.
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Journal of the Academy of Marketing Science
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1
Audience Judgments as the Potential Missing Link Between
Expert
Judgments and Audience Appeal: An Illustration Based on Musical Recordings
of
"My Funny Valentine"
Holbrook, Morris B.
;
Lacher, Kathleen T.
;
Latour, Michael S.
- In:
Journal of the Academy of Marketing Science
34
(
2006
)
1
,
pp. 8-18
Persistent link: https://www.econbiz.de/10006149210
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