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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Beziehungsmarketing"
~subject:"Managers"
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Search: ("Corporate Governance" OR "Regulierung" OR "Führungskräfte" OR "Vergütungssystem" OR "Management") AND NOT isPartOf:Wirtschaftsdienst
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Beziehungsmarketing
Managers
Relationship marketing
165
Consumer behaviour
141
Konsumentenverhalten
141
Marketing management
109
Marketingmanagement
109
Brand management
76
Markenführung
76
Lieferantenmanagement
52
Supplier relationship management
52
Customer satisfaction
49
Kundenzufriedenheit
49
Salespeople
44
Verkaufspersonal
44
Brand image
43
Markenimage
43
Innovation
42
Firm performance
39
Unternehmenserfolg
39
Dienstleistungsqualität
38
Service quality
38
Innovation management
32
Innovationsmanagement
32
USA
31
United States
31
Corporate Social Responsibility
29
Corporate social responsibility
29
Brand
28
Selling
28
Verkauf
28
Markenartikel
27
Marketing
26
Internet marketing
25
Marketing theory
25
Marketingtheorie
25
Online-Marketing
25
Market research
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24
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176
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177
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177
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Kumar, V.
8
Palmatier, Robert W.
8
Homburg, Christian
7
Scheer, Lisa K.
5
Wieseke, Jan
5
Grewal, Dhruv
4
Lam, Son K.
4
Rapp, Adam
4
Ruyter, Ko de
4
Steinhoff, Lena
4
Voorhees, Clay M.
4
Evans, Kenneth R.
3
Gremler, Dwayne D.
3
Krafft, Manfred
3
Morgan, Neil A.
3
Verhoef, Peter C.
3
Alavi, Sascha
2
Baker, Thomas L.
2
Beitelspacher, Lauren Skinner
2
Blut, Markus
2
Brady, Michael K.
2
Cron, William L.
2
DeCarlo, Thomas E.
2
Dellaert, Benedict G. C.
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Donthu, Naveen
2
Folse, Judith Anne Garretson
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Garrett, Jason
2
Giebelhausen, Michael
2
Grégoire, Yany
2
Gwinner, Kevin P.
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Habel, Johannes
2
Hanson, Sara
2
Harmeling, Colleen M.
2
Henderson, Conor M.
2
Hughes, Douglas E.
2
Hult, G. Tomas M.
2
Jarvis, Cheryl Burke
2
Jones, Eli
2
Jozic, Danijel
2
Kashmiri, Saim
2
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Journal of the Academy of Marketing Science
Journal of business research : JBR
882
Journal of retailing and consumer services
587
Industrial marketing management : the international journal for industrial and high-tech firms
433
SpringerLink / Bücher
421
Journal of business ethics : JOBE
408
The journal of corporate finance : contracting, governance and organization
369
International journal of hospitality management
363
NBER working paper series
268
Working paper / National Bureau of Economic Research, Inc.
261
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
246
Journal of financial economics
234
The journal of services marketing
226
Strategic management journal
212
The journal of business & industrial marketing
209
NBER Working Paper
204
Harvard-Business-Manager : das Wissen der Besten
200
The service industries journal
189
Journal of strategic marketing
174
Cogent business & management
171
Management science : journal of the Institute for Operations Research and the Management Sciences
171
Finance research letters
169
Harvard business review : HBR
166
The international journal of human resource management
166
International journal of contemporary hospitality management
158
International journal of electronic customer relationship management : IJECRM
150
Academy of Management journal : AMJ
149
Journal of banking & finance
141
Business horizons
140
Journal of marketing
139
Review of quantitative finance and accounting
138
Gabler Edition Wissenschaft
137
The accounting review : a publication of the American Accounting Association
137
Journal of accounting & economics
133
Tourism management : research, policies, practice
130
Leadership & organization development journal
128
Pacific-Basin finance journal
126
European management journal
125
Journal of hospitality marketing & management
125
Discussion paper / Centre for Economic Policy Research
118
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ECONIS (ZBW)
177
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1
Executive confidence and myopic marketing
management
Tuck Siong Chung
;
Low, Angie
;
Rust, Roland T.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 1118-1142
Persistent link: https://www.econbiz.de/10014336210
Saved in:
2
Where does pride lead? : corporate managerial hubris and strategic emphasis
Kim, Min Chung
;
Xiong, Guiyang
;
Kim, Kwang-ho
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 537-556
Persistent link: https://www.econbiz.de/10011879708
Saved in:
3
Unintended reward costs : the effectiveness of customer referral reward programs for innovative products and services
Dose, David
;
Walsh, Gianfranco
;
Beatty, Sharon E.
; …
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
3
,
pp. 438-459
Persistent link: https://www.econbiz.de/10012107178
Saved in:
4
Marketing experience of CEOs and corporate social performance
Janani, Saeed
;
Christopher, Ranjit M.
;
Nikolov, Atanas
; …
- In:
Journal of the Academy of Marketing Science
50
(
2022
)
3
,
pp. 460-481
Persistent link: https://www.econbiz.de/10013199120
Saved in:
5
Incentivizing CEOs to build customer- and employee-firm relations for higher customer satisfaction and firm value
Luo, Xueming
;
Wieseke, Jan
;
Homburg, Christian
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
6
,
pp. 745-758
Persistent link: https://www.econbiz.de/10009679042
Saved in:
6
Should firms invest more in marketing or R&D to maintain sales leadership? : an empirical analysis of sales leader firms
Vadakkepatt, Gautham
;
Shankar, Venkatesh
;
Varadarajan, Rajan
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
6
,
pp. 1088-1108
Persistent link: https://www.econbiz.de/10012659696
Saved in:
7
Upper echelons research in marketing
Whitler, Kimberly A.
;
Lee, Ben
;
Krause, Ryan
;
Morgan, …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
1
,
pp. 198-219
Persistent link: https://www.econbiz.de/10012434093
Saved in:
8
Chief marketing officer presence and firm performance : assessing conditions under which the presence of other C-level functional executives matters
Nath, Pravin
;
Bharadwaj, Neeraj
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
4
,
pp. 670-694
Persistent link: https://www.econbiz.de/10012293325
Saved in:
9
Me, myself, and I : influence of CEO narcissism on firms’ innovation strategy and the likelihood of product-harm crises
Kashmiri, Saim
;
Nicol, Cameron Duncan
;
Arora, Sandeep
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
5
,
pp. 633-656
Persistent link: https://www.econbiz.de/10011772288
Saved in:
10
An escalation of commitment perspective on allocation-of-effort decisions in professional selling
Mayberry, Robert
;
Boles, James Sanders
;
Donthu, Naveen
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 879-894
Persistent link: https://www.econbiz.de/10011924781
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