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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Online-Handel"
~subject:"Personalisierung"
~subject:"Product recommendations"
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Product set granularity and consumer response to recommendations
Tsekouras, Dimitrios
;
Dellaert, Benedict G. C.
;
Donkers, Bas
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
2
,
pp. 186-202
Persistent link: https://www.econbiz.de/10012290945
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